Poppy Wortman reports on a new aspect of the Cambridge New World Christmas Parade this year.
There’s treasure to be discovered at this year’s Christmas Parade.
Organisers decided to incorporate a treasure hunt this year to add an extra element of fun, with hidden items – likely to be cheeky kiwis – in window displays of retailers around town. And there are two kids’ bikes up for grabs thanks to Evolution Cycles. Entry forms can be collected from Evolution Cycles or Paper Plus from Monday November 26, so homework can be done to plan strategies and routes to claim the bounty.
The hidden items will be in place from 10am on the day, with entrants needing to find five out of ten to be into win.
Destination Cambridge CEO Miff Macdiarmid said the idea is to create more of an atmosphere and to give participants something to do while they wait for the parade to start.
“People can park up earlier and pop around town. It extends the festivities further,” she said.
“And it also acts a as a reminder to everyone that retailers are still open; often there is a perception that because the road is closed shops will be too, but it’s not the case. Cambridge is very much alive!”
The parade is coordinated by Destination Cambridge and made possible thanks to the major sponsor, Cambridge New World, and grants from Pub Charity and the local Cambridge Community Board.
Additional category sponsors are Kaz Design and GW Scott & Associates. Volunteers from Cambridge Rotary, New World Cambridge, Waipa District Council and the Cambridge i-SITE will provide the 50-body person-power to ensure Health and Safety in crowd control make it a safe event for families.
The New World Cambridge Christmas Parade is scheduled for Sunday, December 2, at 2pm.